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Title |
SOME ASPECTS OF THE RELATION OF LAW
COMMUNICATIONS AND ADVERTISING LAW |
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Authors |
Tereshchenko Lyudmila, doctor of legal Sciences,
Honored lawyer of the Russian Federation, associate
Professor, Deputy head of the Department of
administrative legislation and process, Institute of
legislation and comparative law under the Government
of the Russian Federation, Russia, 117218, Moscow,
B. Cheremushkinskaya str., 34. E-mail: adm@izak.ru |
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Section |
LEGAL
REGULATION OF INFORMATION SECURITY |
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Issue |
18 |
Page |
67-73 |
index UDC |
659.1
: Х |
index LBC |
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Abstract |
The article concerns issues of correlation of the
legislation on communication and advertising
legislation related to the definition of the
subjects of the requirements established by
specified branches of the legislation when sending
sms messages. Along with the law on advertising it
is necessary to consider also the provisions of the
law on communications governing the distribution of
sms messages. The terminology of the legislation on
advertising and communication laws is not the same,
including with regard to the subjects of relations,
although the regulation applies in certain cases of
the same relationship. The term “mailing list” of
the legislation on communication is significantly
different from that used in law on advertising of
the term “distribution”.
The article also discusses the problem of defining
the subject, obliged to obtain the consent of the
subscriber to receive advertising. The law on
advertising imposes this duty on advertisements, and
the legislation on communication to the person on
whose initiative delivery. Often they are different
entities. |
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Keywords |
advertising, communications,
legislation, an sms message, the subscriber,
newsletter. |
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